One way to drive additional traffic to your website and extend your branding efforts is to do a press release and syndicate it on the news wires.
A couple key points:

SEO - Optimize it for Search Engines and stuff it full of relevant keywords
Give People a Reason to Read It- Simply doing a press release won’t [...]

As you can see, the unofficial theme of the week is free or inexpensive tools to help you manage your business or operation better. Today I want to touch on  Customer Relationship Management (CRM) and Salesforce/Marketing Automation.
If the first thing you thought of was “Siebel” or “Oracle” when you read CRM in the subject then [...]

If you’re a business owner you need accounting software. Period. It doesn’t matter if you’re running a multinational software company or a handyman service out of your garage, you need a formalized but intuitive way to manage your business.
Microsoft recently released Office Accounting 2007 Express, which is a free download and suits the small [...]

Webinars are becoming commonplace in businesses of all sizes as a medium for collaboration, communication, training and even remote customer support. It still amazes me that some service providers can still charge per min/per connection fees for accessing their platforms. This can be extremely cost prohibitive for smaller organizations or large meetings.
However, if you haven’t [...]

Creating effective methods of documenting and communicating information amongst team members is often the most challenging part of your job. This pertains to everything from new hire orientation to getting urgent communication out to the masses.
A few years ago, in my quest to solve forever the problem of getting everyone on the "same page", [...]

I’m sure the privacy advocates will cringe when they read this, but idea #14 is to use the bookmarking feature in Google Toolbar. This makes your favorite websites travel with you regardless of the PC you are using. I have a bad habit of using more than one PC at a time and sometimes even [...]

In my last post I referenced the following quote from Jeffrey Gitomer’s “Little Black Book of Connections” about building success strategies:
“The only difference between where you are right now, and where you’ll be next year at this same time, are the people you meet and the books you read.” — Charlie “Tremendous” Jones, author of [...]

If you have never read a Jeffrey Gitomer book, now is the time to sprint to the bookstore. There are good books, great books and what I call "mantra books". Those books that you build professional and life strategies around. The 2.5 that I have read over the last two years fall into the mantra [...]