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	<title>Chris Crosby &#187; Marketing</title>
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		<title>Interactions</title>
		<link>http://chriscrosby.net/blog/2008/01/25/interactions/</link>
		<comments>http://chriscrosby.net/blog/2008/01/25/interactions/#comments</comments>
		<pubDate>Fri, 25 Jan 2008 13:30:41 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Call Center]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Chris Crosby]]></category>

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		<description><![CDATA[Seth Godin has an interesting post about why your last impression with a customer is more important than the first (you know the old adage &#8220;you never get a second chance to make a first impression&#8221;). He&#8217;s right, and I thinks its really about making every interaction count across your organization. When you consistently deliver [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Art [and Annoyance] of the Upsell</title>
		<link>http://chriscrosby.net/blog/2008/01/02/the-art-and-annoyance-of-the-upsell/</link>
		<comments>http://chriscrosby.net/blog/2008/01/02/the-art-and-annoyance-of-the-upsell/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 21:51:26 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[One of the most effective, and ineffective, ways to increase the value of a customer is by upselling additional products or services at the time of a sale. Effectively this can increase your items/revenue per sale and raise your gross margin, ineffectively you can frustrate your customer and send them somewhere else. Here&#8217;s an example [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google-olitics</title>
		<link>http://chriscrosby.net/blog/2007/07/30/google-olitics/</link>
		<comments>http://chriscrosby.net/blog/2007/07/30/google-olitics/#comments</comments>
		<pubDate>Mon, 30 Jul 2007 16:07:34 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/07/30/google-olitics/</guid>
		<description><![CDATA[The blogoshere and news headlines are a blaze lately with articles on &#8220;Politics 2.0&#8221; and candidates harnessing the Internet and social networks to gain wider exposure and raise money. But what if you&#8217;re not a candidate or PAC and you want to influence a campaign? Or make your voice heard to other voters about an [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>cisco, social networks &amp; the next generation contact center</title>
		<link>http://chriscrosby.net/blog/2007/03/06/cisco-social-networks-the-next-generation-contact-center/</link>
		<comments>http://chriscrosby.net/blog/2007/03/06/cisco-social-networks-the-next-generation-contact-center/#comments</comments>
		<pubDate>Tue, 06 Mar 2007 00:22:02 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Call Center]]></category>
		<category><![CDATA[DatAlchemy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/03/06/cisco-social-networks-the-next-generation-contact-center/</guid>
		<description><![CDATA[Ok, while most everyone else is busy puking on Cisco&#8217;s parade&#160;for their two recent acquisitions of Social Networking Companies, and wasting otherwise productive time by ranting about why this is such a bad idea. Let&#8217;s take a look at what&#8217;s really going on here. Unlike the News Corp-MySpace acquisition, Cisco&#160;clearly isn&#8217;t&#160;after these companies for their [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
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		<title>another one bites the dust</title>
		<link>http://chriscrosby.net/blog/2007/02/21/another-one-bites-the-dust/</link>
		<comments>http://chriscrosby.net/blog/2007/02/21/another-one-bites-the-dust/#comments</comments>
		<pubDate>Wed, 21 Feb 2007 04:26:29 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Call Center]]></category>
		<category><![CDATA[DatAlchemy]]></category>
		<category><![CDATA[Latigent]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/02/21/another-one-bites-the-dust/</guid>
		<description><![CDATA[In case you missed it, Verint made an unexpected play last week to acquire Witness. It&#8217;s safe&#160;to say that when most of us&#160;heard&#160;the news&#160;we paused for a moment and&#160;thought to ourselves, &#160;&#8220;HUH?&#8221; Over the course of the last week I&#8217;ve had no less than a dozen conversations with industry analysts and vets speculating the why&#8217;s [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>politics 2.0, part 2 &#8211; keep on Barack-n-me-baby&#8230;</title>
		<link>http://chriscrosby.net/blog/2007/02/09/politics-20-part-2-keep-on-barack-n-me-baby/</link>
		<comments>http://chriscrosby.net/blog/2007/02/09/politics-20-part-2-keep-on-barack-n-me-baby/#comments</comments>
		<pubDate>Fri, 09 Feb 2007 20:27:22 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/02/09/politics-20-part-2-keep-on-barack-n-me-baby/</guid>
		<description><![CDATA[Ok pardon the bad pun in the title, but I couldn&#8217;t resist&#8230; As I mentioned in my first post about politics 2.0, this is not a political blog,&#160;however I have taken a certain fascination with how the Internet and the &#8220;web 2.0 phenomenon&#8221; is going to shape the 2008 elections. As such,&#160;I will be discussing [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>&quot;aha&quot; moment</title>
		<link>http://chriscrosby.net/blog/2007/02/07/aha-moment/</link>
		<comments>http://chriscrosby.net/blog/2007/02/07/aha-moment/#comments</comments>
		<pubDate>Wed, 07 Feb 2007 13:52:06 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[DatAlchemy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/02/07/aha-moment/</guid>
		<description><![CDATA[Yesterday&#8217;s post about MyWorkLight and unlocking enterprise content via RSS generated a great deal of interest.&#160;A couple of the emails I received&#160;made me take a step back and look at the Latigent product offering&#160;with a fresh set of goggles. As I&#8217;ve mentioned before, BlueVue has an integrated RSS Reader in it, not a very good [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>the prosumer developer</title>
		<link>http://chriscrosby.net/blog/2007/01/31/the-prosumer-developer/</link>
		<comments>http://chriscrosby.net/blog/2007/01/31/the-prosumer-developer/#comments</comments>
		<pubDate>Wed, 31 Jan 2007 17:49:09 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/01/31/the-prosumer-developer/</guid>
		<description><![CDATA[I&#8217;ve seen a lot of discussion lately around the likes of Coghead and other Do-It-Yourself (DIY) coding apps. To date most of it has been the developer community dismissing the idea that anyone outside the ivory tower could possibly have the mastery skill sets required to create a software application on their own. Well guess what guys, the party&#8217;s over. So [...]]]></description>
		<wfw:commentRss>http://chriscrosby.net/blog/2007/01/31/the-prosumer-developer/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Little Black Book of Connections &#8211; Book Review</title>
		<link>http://chriscrosby.net/blog/2007/01/09/little-black-book-of-connections-book-review/</link>
		<comments>http://chriscrosby.net/blog/2007/01/09/little-black-book-of-connections-book-review/#comments</comments>
		<pubDate>Tue, 09 Jan 2007 17:23:36 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/2007/01/09/little-black-book-of-connections-book-review/</guid>
		<description><![CDATA[Well I&#8217;m a little overdue in my book review of Jeffrey Gitomer&#8217;s Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships, but I thought since he released his new book today Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS, I [...]]]></description>
		<wfw:commentRss>http://chriscrosby.net/blog/2007/01/09/little-black-book-of-connections-book-review/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>#24-Green Companies</title>
		<link>http://chriscrosby.net/blog/2006/11/22/24-green-companies/</link>
		<comments>http://chriscrosby.net/blog/2006/11/22/24-green-companies/#comments</comments>
		<pubDate>Wed, 22 Nov 2006 08:20:00 +0000</pubDate>
		<dc:creator>Chris Crosby</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://chriscrosby.net/blog/?p=48</guid>
		<description><![CDATA[Whether you subscribe to the Global Warming and Climate Change doctrines or not, a great deal of your customers either are, or will be in the near future, paying attention to your company’s environmental friendliness. Being a “Green Company” will soon be worn like a moral badge of honor that consumers will be conscious of. [...]]]></description>
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		<slash:comments>0</slash:comments>
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